Banner Fire Enters the Oklahoma Market
Banner Fire is excited to announce that they have expanded their reach and services with the acquisition of Chief Fire in Chickasha, Oklahoma. Banner Fire has been a pioneer in fire equipment for more than 35 years, serving as an elite dealer for Emergency One vehicles and apparatus throughout Arkansas, Southern Illinois, and Eastern Missouri. Their recent acquisition of Chief Fire allows them to expand their markets with ambulances and brush trucks while extending their reach into the Oklahoma territories, where they will provide the same level of products, service, and innovation for which they are known.
“Banner Fire is in a growth cycle right now,” said Mike Benker, Jr, owner. “We’re really excited to provide Oklahoma the trucks and equipment they’ve come to expect, all with our modern approach to service.”
Established in 1976 and operating out of Chickasha, Oklahoma, Chief Fire builds custom wildland brush units and small firefighting and rescue skid units, as well as a complete line of firefighting equipment and protective clothing. They also provide Wheeled Coach ambulances and emergency vehicles, which will be sold under the Chief Fire name within the Banner Fire brand.
Both companies have a strong history which Benker hopes to build upon with a modern approach designed to elevate both the customer and employee experience. Banner Fire will retain the majority of the Chief Fire staff, with the intent to expand both in company size and their use of local vendors as they grow the business. “We’re looking forward to growing with the city, and improving the work environment for employees,” said Benker. “Banner Fire is bringing everything we’ve learned to a new market to create a true legacy of growth.”